#booknotes : Bigger Than This

Reading time: 1 min

Based on the book ‘Bigger Than This: How to turn any venture into an admired brand’ by Fabian Geyrhalter (@_finien_).

Yet another recommendation from The Futur, ‘Bigger Than This’ is a useful book for those looking to build a brand from scratch or rebrand an existing business.

For a relatively small book, it became an 8-part series on my Instagram, simply because it has so many interesting insights.

What I loved about this book is that it covered all bases of what makes a good brand today: social media, human connection, positioning, storytelling… the list goes on!

Every observation and bit of advice in the book can be easily adopted by any brand - it’s universal!

For a great introduction to Fabian and his book check out this video:

You can download a high resolution PDF of all my book notes from Fabian’s website.

Screenshot 2019-03-23 at 11.44.11.png
 
BlogSignatures_2_2.jpg
Night Sky Creative

A digital marketing and branding agency for small businesses. SEO, copywriting, email marketing, social media, website audits, packaging design, brand design.

We help you and your business grow so you can shine brighter.

#nightskycreative

https://www.nightskycreative.org/
Previous
Previous

Bring on the Night

Next
Next

#booknotes : Brand Intervention