The Incomplete Manifesto For Growth

By Bruce Mau

I have to admit that I haven’t actual seen the complete list, only the odd quote.

I’m not sure I entirely agree with all 43 points, but I still found it inspiring.

Once I found these quotes, I fell into a Youtube binge of Bruce Mau interviews and presentations.

I love his holistic approach to design — it’s surprising how relevant it is even after two decades.

 

Key takeaway:
Think holistically.

When I use to do large-scale life drawings at Art College (1 or 2 metres square), it was common to get focus in on a tiny section of the drawing, getting sucked into it.

It wasn’t until you stood back that you realised that the detail you had spent hours drawing was completely wrong for the overall composition.

Getting a wider perspective on a problem can unlock a deeper issue which would be more deserving of your attention.

Think beyond the problem you are trying to solve, think two or three steps ahead.

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