booknotes: Bigger Than This, Part 8

This book has certainly made me think bigger about branding. I can't wait to implement these 8 commandments to develop better brand solutions.

Buy the book here.

For a great introduction to Fabian and his book check out this video:

You can download a high resolution PDF of all my book notes from Fabian’s website.

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booknotes: Creative Strategy and the Business of Design, Part 1

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booknotes: Bigger Than This, Part 7