Overcoming Pricing Objections
Inspired by an article from mtdsaletraining.com
How do you overcome pricing objections?
I’m taking a break from my usual booknotes post on a Thursday to talk about a challenge that every creative entrepreneur has at one point in their career when trying to close a sale.
Hopefully these notes will help you deal with those dreaded phrases:
"That costs too much!"
"This is crazy - can't we make a deal"
"We haven't got the budget right now"
The key is to truly understand the clients perception of value - what the product/services is worth to them.
Discover the root of the objection, and then tailor your response to suit them.