Building A Brand x Nudenotes: Episode 7, When Clients Change Their Mind

How do you deal with client feedback?

It is part of every project, sometimes it's positive or constructive, but sometimes it's out of left field, a curve ball that can change a project s direction at the 11th hour.

Client feedback is inevitable, it's how you deal with that feedback that can back the difference between a happy project and a sad one for everyone involved.

Adapt and overcome.
It's the only way - Ben Burns and Matthew Encina have some amazing insights in facilitating the process of dealing with feedback.

What techniques do you have for dealing with unexpected client feedback?