booknotes: Bigger Than This, Part 2
Not even past the introduction chapters!
Really enjoyed reading about how the worlds of social media and branding overlap.
Sharing meaningful stories as part of brand building is something I have been championing in my work as a Packaging Designer and will continue to do...
"As exciting as the digital age is, the most brilliant, fastest tech can't bring what human connection can bring."
Buy the book here.
For a great introduction to Fabian and his book check out this video:
You can download a high resolution PDF of all my book notes from Fabian’s website.